A little bit about us...
We are Stephanie Drabik & Rose Chang and Crywolf is our brain child (aka our brand). We first met in high school and bonded over a mutual interest in art and other hobbies (music, fashion, etc). As years passed and people/things changed, our friendship remained and our similarities grew. The idea of printing designs onto shirts first came one fateful afternoon in September of 2005. With no prior business background beyond grade 11 economics and grade 10 accounting, we signed up for our first business venture, p0isson. P0isson started out as more of a hobby since we were both wrapped up in our studies (Rose finishing up her Fine Arts program at University of Toronto and Steph finishing up her sophomore year at the Ontario College of Art and Design) and were equally busy with school and part-time jobs. P0isson was an experimental project in design, process and business. Through running around, hustling, bustling, pooling our resources, trial and error, we were able to gain some much needed experience in the industry. By 2008 we had both graduated and were fresh meat, ready to take on the REAL world. With a strong desire to see where we could take p0isson and a belief that we could make something happen, we decided to quit our part-time jobs to pursue our venture full-time and thus, Crywolf was born.
The name Crywolf is open to interpretation, but undeniably references the famous fable of the boy who cried wolf just one too many times. There could be a very compelling reason for why we chose this name (please insert here), or maybe it was mainly because we just plain liked the name! In short, the Crywolf vision is a mishmash of our strange, fantastic, quirky and whimsical ideas. The main concept behind Crywolf is producing limited edition, collectable, wearable and affordable pieces of art. All of our designs are based on our drawings which we often collaborate on and our clothing is hand-printed by us. A strong DIY attitude has fuelled our work ethic and been our driving force. Our inspiration comes from artists and crafts people who strive to do what they love, do it themselves, and make a living out of it.
Since starting out in 2005, slinging 1" buttons out of boxes to random strangers on the street, Crywolf has come a long way to where it is today. We've had successes along with some bumps on the road but with the help of family, friends, fans and supporters, we will keep going and growing. Crywolf por vida! xoxo